Vertrieb steuern, ohne Beschönigung
Konkrete Analysen für Unternehmen, die aus ihrem Vertriebsteam gemessene Leistung machen.
AI for cold calling: summaries, meetings and battlecards
AI won't make your calls for you, but it can remove the admin work around them and equip your SDRs in real time. A concrete tour, with what works, what doesn't, and how to roll it out without breakage.
Organizing your team's calling days right (and working through your lead lists)
A dormant list is burning money. How to calculate your team's real calling capacity, align list freshness with calling windows, and steer the inventory continuously, with an illustrative worked example.
Artikel lesenThe KPIs of a high-performing SDR team (and the ones that mislead)
Too many SDR teams steer on call volume. Here are the metrics that actually predict performance, the conversion chain to track, a reading example and the vanity metrics to stop tracking.
Artikel lesenReducing turnover and disengagement in your sales team
In a sales team, a rep who slips or leaves costs far more than it seems. Here are the weak signals to watch, a risk score to build, and an engagement playbook that retains and re-motivates.
Artikel lesenMeasuring your sales team's performance, rep by rep
Most sales teams know their activity volume but not the real performance of each rep. Here is a complete method, with an illustrative worked example, to measure it and turn it into a steering lever.
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